Immortal Lash 24 Hour Mascara ($25 CAD) promises to lengthen, thicken, and curl the lashes with a unique wand design that will help make the lashes look more dramatic than ever. To see some swatches and read my review, click.......
The mascara comes in a matte black tube with shiny red embossings. The body of the flexible silicone wand has a spiral bristle design and the tip has a more dense packing of bristles.
As you probably all know by now, I have very short, sparse, and straight lashes. I had a lot of trouble coating my lashes with this wand without poking myself in the eye. The bristles are quite long but more importantly they are very sparse so I had a hard time getting the wand close to my eyes and successfully coating my lashes evenly.
Because of the issue I had with the wand, I really wasn't able to test out the formulation as well as I wanted to. The mascara barely made an impact for my lashes, it only darkened and separated; I didn't really get much length or volume. But again, I think it's really the issue with the wand, the bristles are too long and sparse to really coat any of my tiny straight lashes.
I don't think the wand design for this particular brush is suitable for those with short, sparse lashes. However, if you have more luscious lashes, I encourage you to check out Beyond Blush's review of this mascara, Laura had much better luck with the product.
Kat Von D is available online and in stores at Sephora.