Monday, March 2, 2015

Mark. Saved By the Gel Waterproof Eyeliner in "Gold Star" & "Blackboard": Review and Swatches

Disclaimer: Product featured was provided for review.
New from Mark. is a range of non-smudging, non-running, and non-tugging waterproof gel eye liners called the Saved By the Gel Waterproof Eye Liner ($12 CAD). The liners are available in three shades and come with a duo-ended liner brush. So does the liner really last as well as it claims, read on to find out........
Saved By the Gel Waterproof Eyeliner in "Gold Star"
Packaging:
The gel liner comes in a simple glass jar. The included brush has a bend liner end and a straight liner end; both are fine and tapered. The brush works fairly wear at creating fine lines and winged tips.
Saved By the Gel Waterproof Eyeliner in "Blackboard"
Formulation:
Blackstar is a simple dark black liner. The formulation is smooth and pigmented; it applies very nicely and sets in a flash. Gold Star, on the other hand, is a beautiful metallic gold. The color is also very opaque as well.
In terms of wear, I had no problem with Gold Star, the color stays nicely. Even after the whole day, there was only a bit of creasing. The wear of Blackstar, on the other hand, was a bit disappointing. After two or so hours I noticed smudging, especially in the inner corner. Additionally, the formulation is definitely not a waterproof.
Left: Gold Star; Right: Blackboard
Here are the two shades applied using the included brush.
Overall:
Both liners apply beautifully and smoothly. Gold Star lasts nicely and gives the eyes a subtle pop of color. Blackboard is an intense black, but the formulation is prone to smudging.

Availability:
Mark. is available through Avon Independent Sales Representatives and on Mark. online.
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