Monday, March 2, 2015

Mark. Saved By the Gel Waterproof Eyeliner in "Gold Star" & "Blackboard": Review and Swatches

Disclaimer: Product featured was provided for review.
New from Mark. is a range of non-smudging, non-running, and non-tugging waterproof gel eye liners called the Saved By the Gel Waterproof Eye Liner ($12 CAD). The liners are available in three shades and come with a duo-ended liner brush. So does the liner really last as well as it claims, read on to find out........
Saved By the Gel Waterproof Eyeliner in "Gold Star"
The gel liner comes in a simple glass jar. The included brush has a bend liner end and a straight liner end; both are fine and tapered. The brush works fairly wear at creating fine lines and winged tips.
Saved By the Gel Waterproof Eyeliner in "Blackboard"
Blackstar is a simple dark black liner. The formulation is smooth and pigmented; it applies very nicely and sets in a flash. Gold Star, on the other hand, is a beautiful metallic gold. The color is also very opaque as well.
In terms of wear, I had no problem with Gold Star, the color stays nicely. Even after the whole day, there was only a bit of creasing. The wear of Blackstar, on the other hand, was a bit disappointing. After two or so hours I noticed smudging, especially in the inner corner. Additionally, the formulation is definitely not a waterproof.
Left: Gold Star; Right: Blackboard
Here are the two shades applied using the included brush.
Both liners apply beautifully and smoothly. Gold Star lasts nicely and gives the eyes a subtle pop of color. Blackboard is an intense black, but the formulation is prone to smudging.

Mark. is available through Avon Independent Sales Representatives and on Mark. online.