Friday, April 18, 2014

Earth Day Beauty featuring Lush Emotional Brilliance Liquid Lipsticks in "Decisive" & "Believe": Review and Swatches

Disclaimer: Products featured were provided for review.
Earth Day is on the 22nd of this month and to celebrate, I am doing a couple of posts featuring makeup products from Lush, the well beloved brand known for its eco-friendly and cruelty-free bath and body products. But did you know Lush also has a makeup line called "Emotional Brilliance"?
The Emotional Brilliance line features various lip, eye, and face products and each product has an inspirational word as a name, so when you wear that product you can be empowered by that word.
The two products I have here are two Liquid Lipsticks ($18.95) in the shade "Decisive" and "Believe", to read more and see some swatches, click......

What they are:
-Highly pigmented lipsticks made of 100% vegan ingredients
-Long lasting and moisturizing
-Can be used on the cheeks as a blush and has a matte finish
-Not tested on animal
-Recyclable packaging

Key Ingredients:
-Jojoba oil
-Candelilla shrub wax
-Rose wax

The Lush Emotional Brilliance liquid lipsticks are packaged in unconventional small glass bottles inspired by Lush Spas. The cap is shaped kind of like a medicine dropper so I \ initially thought the product dispensed from a glass dropper. The liquid lipstick has a standard doe-foot applicator. I found the product a bit hard to apply neatly with the doe foot applicator given how intense the colors are so I opted for a lip brush during application.
Doe-foot applicator.
Formulation & Pigmentation:
Decisive: Described as a "pin-up, vintage cherry red", Decisive is a very beautiful deep red with a very opaque and slightly viscous formulation. It applied smoothly and set to a nice satin finish. It felt weightless on the lips and was quite moisturizing. The formulation was creamy and not waxy.
Believe: Described as a "raspberry ice-cream pink", Believe is a very summery and bright coral red. This too was very pigmented but the formulation wasn't quite as smooth as Decisive. During application I noticed there were some small chunks in the liquid lipstick. They disappeared after I blended it out with my brush but it still interfered with the application. It felt very lightweight and moisturizing on the lips.

The liquid lipsticks don't set completely like the ones from Stila or Kat Von D so it will still transfer. But because the formulation is so packed with pigmentation, the color will last through minimal eating and drinking.
Decisive (left); Believe (right).
Here are some lip swatches:

-Highly pigmented
-Creamy and moisturizing formulation
-All natural, 100% vegan ingredients
-Recyclable packaging

-Clumsy applicator
-Formulation for Believe was a tad chunky (most likely a manufacture flaw)
-Not transfer-proof

I think these are really great vegan alternatives to traditional, well known liquid lipstick from other brands. The colors are just as pigmented but they are a bit lacking in terms of wear. But for standard lip colors, the pigmentation and wear is quite phenomenal!

The Lush Emotional Brilliance Liquid Lipsticks are available in a total of 13 shades online and in stores at Lush.
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